Tech giants like Apple, Google, Intel, and Microsoft are already pouring resources on developing Mixed Reality technologies. Apple has patented many MR technologies, with Samsung and Facebook getting in on the ground floor.

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MIXED REALITY

MIXED REALITY

XR, VR, AR, now MR? One might ask how many realities could there possibly be? In Viewport’s world, we make anything possible using various reality technologies to transport you into whatever reality you want to experience.

What is Mixed Reality?
To define Mixed Reality, we must establish (and understand) its parents, Augmented & Virtual Reality. How these interact with the physical world, any environmental inputs. Here is a quick definition of AR & VR.

Time for Mixed Reality

Mixed reality is exactly as it sounds, a mix between virtual, or augmented reality; sometimes even the real world. This can be broken down into two forms of reality technology.

The first is where we start with the physical world where virtual objects are not just overlaid on the real world (like AR) but can interact with it.

In this case, a user remains in the real-world environment while digital content is added to it; moreover, a user can interact with virtual objects. This form of mixed reality can be considered an advanced form of AR.

The second form is when we start with the virtual world that overlaps the physical world.  The key is in the ladder part of that sentence, as this is strikingly similar to our definition of VR.

Both totally immerse the user in a virtual world – but in VR there is no context for the real world, where as MR provides the real world link. 

Before we get too Tech-y, here’s the bottom line;

Allow Viewport to be the experts and to help you propel your business into the future using whichever form of immersive technology that works best for you and your business. Here are some of the possibilities that Mixed reality can facilitate in various fields.

Education

Students of this generation are growing up with technology as a way of life. So, mixed reality is practically a requirement to engage students of the technological age.

Learning with extended reality like MR shifts the focus to learning by practice rather than theory, and keeps students actively thinking at all levels. 

Students feel calm and empowered to learn and practice in the virtual world, free from the pressure and competition classrooms may bring.

Additionally, the feeling of being fully present encourages the notion that mixed reality is a reality, allowing the student to participate in whatever it is they are trying to understand.

The uplifting feeling of existing in a virtual world addresses all of your senses, something that a passage from a journal or monotonal lecture simply cannot do. 

Take, for instance, listening to the news about how others live across the world, versus placing yourself in that part of the world. Which proves to be a better experience? Not only is engagement a huge benefit to using virtual learning, but so is emotive connection.

Retail

Viewport satisfies the need for customers to know exactly what they are buying with customisation solutions.  Using Mixed Reality, we create product configurators that allow customers to create their dream version of your product in every detail. 

Product visualisation gives customers control of their vision, enabling you to improve customer journey and shorten the path to purchase by bringing their dreams to life.

Immediately materialise unique and customisable products in your clients hands – even giant ones – amplifying your customer’s vision, empowering them to visualise custom products with accuracy. 

The Future of Mixed Reality

The emergence of Mixed Reality paves the way to allow our natural world and impressive immersive technology to converge in meaningful ways.

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