We are a Melbourne AR studio building interactive experiences for mobile apps, WebAR, and immersive visualisation.
Web AR | iOS & Android AR Apps | Digital Twins | Unity & Unreal Development | Analytics & Interaction Tracking
Hand people your product, not a brochure of it.
Showcase products, explain complex ideas, train teams, and engage customers, all through practical, results-driven augmented reality.
Why AR now?
Bring digital content into the real world.
AR overlays 3D models, animations, and guidance onto your real environment, through a phone, tablet, or headset. For Melbourne businesses, that means better understanding, faster decisions, and less friction.
01
Then: AR needed a custom app and a headset most people didn’t own.
Now: it opens in the phone your customer is already holding.
02
Then: the 3D looked blocky, clearly a gimmick.
Now: digital twins are accurate enough for buyers and engineers to trust.
03
Then: AR was a novelty people tried once.
Now: “see it in your space first” is simply how people expect to buy.
AR Solutions We Deliver
Pick the platform that fits how people will use it.
Every brief is different, so we don’t force one format. We build custom AR solutions across three platforms, and in your discovery call we’ll help you choose the right one.
WebAR
(Runs in the browser — no download)
QR- or link-based AR for marketing, demos, events, and education. The fastest way to put AR in front of a Melbourne crowd.
Ideal for: campaigns & activations, reaching people fast, try-before-you-buy.
Native AR Apps
(iOS & Android)
Offline access, secure content, richer interactions. A polished, ongoing tool, not a one-off.
Ideal for: sales & field reps, secure or offline content, complex repeat-use experiences.
AR for Headsets
(Quest, HoloLens & more)
Hands-free training and guided workflows, so a frontline worker keeps both hands on the job.
Ideal for: safety & equipment training, step-by-step tasks, remote expert support.
Not sure which platform fits? That’s what the first call is for.
From Concept to Impact
Our Custom AR Solutions
What industry are you transforming?
Rio Tinto Life Flight
(Custom Mobile AR)
An immersive spatial presentation tool showcasing critical aerospace and emergency-response capabilities to key stakeholders.
Mini Mine
(WebAR / Mobile AR)
A portable 3D digital twin of complex processing facilities, putting massive industrial sites straight into client boardrooms.
BHP Robo Lance
(Corporate AR)
A high-fidelity explainer of automated tooling safety features, streamlining technical onboarding and engineering reviews.
Austin Engineering
(Enterprise AR App)
A premium product-visualisation tool letting international clients step through structural asset configurations before manufacturing.
Augmented Reality Development Melbourne, Across Every Sector
If your industry has a communication or training challenge, AR can solve it.
Whatever the sector, the job is the same: help someone understand something faster. Here’s where Melbourne and Victorian teams already put AR to work.
Construction & Building
Site overlays and build sequencing, right where the work happens.
Infrastructure
Planning and stakeholder visualisation that gets everyone on the same page.
Mining & Resources
Safety inductions and onboarding that stick, without the live-site risk.
Energy & Utilities
Hands-free field guidance for crews in tricky conditions.
Manufacturing
Assembly and QA overlays that catch issues before they cost you.
Property & Real Estate
Furnished, to-scale previews buyers can walk through on their phone.
Architecture & Design
Scale models and design options clients can actually picture.
Retail & Commerce
Try-before-you-buy that turns “maybe” into “add to cart”.
Training & Education
Hands-on learning that beats a slide deck every time.
Tourism & Public Engagement
Location-based AR that brings a place and its stories to life.
How AR Benefits Your Business
AR isn’t the goal, what it does for your team is. Here’s the payoff clients care about most.
Three things teams ask us to build most.
01
Visualise
Product & asset visualisation. True-scale placement, switchable variants, digital-twin integration.
02
Train
Guided procedures. Visual steps, warnings, and checks anchored in the real environment.
03
Engage
Marketing & engagement. QR-to-AR campaigns, live activations, and explainers people remember.
The hard part isn’t the demo. It’s making it load fast, look premium, and work everywhere.
We combine 3D optimisation, AR development, and deployment strategy under one roof, so your AR runs smoothly on whatever device your audience is actually holding.
Optimised 3D
Looks real, runs light. In-house artists build true-to-life models, then optimise every asset for everyday phones.
AR development
Engineered to last. Engineers who’ve shipped enterprise-grade AR for tier-one clients, not one-off demos.
Deployment strategy
Lands where it counts. We pick WebAR, app, or enterprise, then wire in analytics so you can measure the result.
How We Build AR
Collaborative from day one, and aligned with your goals the whole way through.
Tell us what you’re working on and we’ll send relevant examples, platform options, and a ballpark on investment, usually within one business day. No hard sell, just useful information.
FAQ
This depends entirely on the complexity of the project. However our development times are usually measured in weeks or months.
Yes and no. We can develop an app that can be published onto any app store, or we can simply have the user scan a QR code that takes them to a web-based application that does not require the user to download an app. We can offer advice on the best avenue to take based on your needs.
Yes. We offer a range of analytics options to capture user inputs to see what in your AR app is working best.
Yes. While mobile phone based AR applications may not look as visually realistic as full VR PC based programs, our team of dedicated artists and engineers are highly experienced in asset optimization to make sure that your software will run smoothly on almost any device.
Yes. We have an in-house team of highly dedicated and skilled artists with a wealth of knowledge in 3D asset and environment creation.
Yes. This is known as “web AR” and it just so happens to be one of our specialties. Web AR works great for public events, where capturing audience attention quickly and with as few hurdles as possible is key.
While it is often most fun to flex your creative muscles and reach for the stars, we know all too well project budgets are very real. Our team understands that and will help you to design software that fits within your budget.